Understand What You Drink

The Story of a Cup of Espresso

It’s morning. The kitchen is quiet. You press the button, hear the sound of the grinder, and a few seconds later the dark, aromatic espresso begins to flow into the cup. Steam rises, and a layer of crema forms on top.

One sip—and the day begins.

But how many people’s work is actually in those few sips?

At the workshop, we talked about how espresso doesn’t begin when we switch on the machine. It starts much, much earlier.

Somewhere in a warmer part of the world, someone planted a tiny seed years ago. The coffee tree does not hurry. It grows for three or four years before it produces fruit for the first time. Until then it must be cared for, pruned, and protected from diseases and extreme weather. The farmer takes risks every day—weather, markets, and exchange rates all influence their work.

When the red coffee cherries finally ripen, it’s time for harvest. In many places this is still done by hand. Not a machine selecting the cherries, but a person. A single cup of espresso requires roughly 30–50 coffee cherries. Think about that: for every cup, someone bent down. Someone picked fruit for hours under the sun.

Then the cherries are processed—washed, natural, or honey method. Fermentation, drying, and sorting all determine what will eventually end up in the cup. This is where it’s decided whether we will taste bright acidity, fruitiness, or a deeper, fuller character.

The coffee is then packed into sacks and begins its journey. By ship, by truck, through warehouses—it travels thousands of kilometers. Coffee is one of the world’s most widely traded agricultural products. Millions of tons move through global trade every year. Worldwide, billions of cups are consumed every day.

Almost every household has coffee. Almost everyone owns some tool to prepare it. Yet how rarely do we stop for a moment to think about what lies behind the cup in our hands?

Eventually the green coffee reaches a roastery. Here, expertise enters again. The roaster designs heat curves, watches development stages, tests, tastes, and fine-tunes. A good roast does not hide the coffee’s origin—it highlights it. It brings the bean to life.

Then it is packaged, sold, and communicated. Marketers, logistics experts, cafés, baristas—all part of the chain.

And when the bag finally reaches your shelf, that’s where your role begins.

At the workshop we showed how sensitive espresso really is. The same coffee can taste sharply acidic if extracted too quickly. It can become bitter and dry if it runs too long. Balance is born somewhere in between.

Acidity extracts first.
Sweetness appears in the middle.
Bitterness dominates at the end.

Espresso is not just a recipe. It’s a matter of balance, attention, and knowledge.

Many people don’t know the difference between Arabica and Robusta. They don’t understand why espresso tastes different in one place than in another. Often we don’t notice the nuances—we simply drink it quickly and rush on.

Yet behind a single cup of espresso are years of work, thousands of kilometers of travel, and the expertise of countless people.

Maybe next time it’s worth pausing for a moment.

Look at the crema.
Inhale the aroma.
Sip slowly.

And remember that what you’re drinking is not just coffee.

It is work. Knowledge. Passion. The story of many people.

Understand what you drink.

And respect the cup in your hand. ☕